Privacy Policy

Last update: 26/11/2025

This privacy notice describes how Maria Laura Priori, located at Strada Comunale di Rasenna 3, 53019 Rosennano, Castelnuovo Berardenga (SI), email: villaaltogiardino@gmail.com, in her capacity as Data Controller, processes the personal data of users who visit and use the website built on the WordPress platform.

1. Data Controller

The Data Controller is: Maria Laura Priori Address: Strada Comunale di Rasenna 3, 53019 Rosennano, Castelnuovo Berardenga (SI) Email: villaaltogiardino@gmail.com A Data Protection Officer (DPO) has not been appointed.

2. Types of Data Collected

The website collects the following types of personal data:

2.1 Data voluntarily provided by the user

  • First name
  • Last name (if present in the form)
  • Email
  • Phone number provided through the contact form.

2.2 Technical and browsing data

Data collected through Google Analytics 4, with IP anonymised:
  • Technical and functional cookies
  • Profiling cookies through Facebook Pixel

3. Purposes of Processing

The collected data is used for:
  1. Responding to requests submitted through the contact form.
  2. Aggregated and anonymous statistical analysis via Google Analytics 4.
  3. Improving user experience and remarketing activities via Facebook Pixel (subject to consent).

4. Legal Basis for Processing

  • Performance of pre-contractual or contractual measures (in order to respond to contact requests).
  • User consent (for analytical and profiling cookies via the Complianz banner).
  • Legitimate interest of the controller (site security, technical maintenance).

5. Methods of Processing

Data is processed using electronic and telematic tools, implementing adequate security measures to prevent alteration, loss, and unauthorised access.

6. Data Retention

Data is retained for a maximum period of:
  • Contact form data: up to 2 years
  • Anonymous analytical data: according to Google Analytics’ standard settings
  • Cookies: according to the duration specified in the Complianz banner

7. Data Recipients

Data may be shared with service providers necessary for the website’s operation:
  • Hosting provider
  • Google (for GA4, with anonymised IP)
  • Meta Platforms (for Facebook Pixel, subject to consent)

8. Data Transfers Outside the EU

The controller does not directly transfer personal data outside the EU. Any processing carried out by services such as Google Analytics or Facebook Pixel takes place according to their guarantees and compliance mechanisms.

9. User Rights

Users may exercise the following rights at any time (Articles 15–22 GDPR):
  • Access to data
  • Rectification
  • Erasure
  • Restriction of processing
  • Objection
  • Data portability
  • Withdrawal of consent
  • Complaint to the Data Protection Authority
Requests: villaaltogiardino@gmail.com

10. Cookies

The site uses a consent management system via Complianz, allowing users to choose which categories of cookies to accept or refuse. For further details, please consult the Cookie Policy.

11. Changes to This Notice

This privacy notice may be updated. Any changes will be published on this page.

Last update: 26/11/2025